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Testa Rossa
Dezvoltarea Testa Rossa va fi sustinuta din surse proprii, motiv pentru care omul de afaceri nu este ingrijorat ca ar putea fi afectat de criza financiara.
Testa Rossa development will be supported from own sources, which gives the owner the guarantee that it is very unlikely for the business to be affected by the financial crisis.
"Am unele semnale ca in 2009 este foarte posibil ca multi jucatori din piata cafenelelor sa aiba probleme, de aceea am putea cumpara competitori daca se vor potrivi conceptului Testa Rossa", a mai spus Ghenea.
"Many players in the segment will probably face problems in 2009, and we don't exclude the possibility of acquiring competitors that will fit to Testa Rossa concept", said Ghenea.
Anul viitor vom deschide trei cafenele Testa Rossa in Bucuresti atat in centre comerciale, cat si intr-o locatie stardala.
Next year, we will open three Testa Rossa coffeehouses in Bucharest, both inside shopping centers and independent sidewalk locations.
Potrivit lui Ghenea, momentan brandul Testa Rossa va fi dezvoltat in Bucuresti, iar eventual din a doua parte a lui 2010 vor fi deschise cafenele si in alte orase mai mici.
According to Ghenea, Testa Rossa brand will be developed in Bucharest, and in the second half of 2010 he plans to expand the chain across the country.
In ultimul an, Ghenea a mizat pe retailul online si traditional, adauga ndu-si in portofoliu magazinele 24PC.ro si shopIT.ro, specializate in vanzari de produse IT&C si franciza cafenelei Testa Rossa.
In the last year, Ghenea relied on online and traditional retail, adding to his portfolio 24PC.ro and shopIT.ro online stores, spe cialising in the sale of IT&C products, and the franchise of coffee shop Testa Rossa.
Brandul Testa Rossa a fost adus in Romania printr-un contract de franciza semnat cu grupul austriac Wedl.
Testa Rossa brand will be available in Romania through a franchise contract signed with the Austrian group Wedl.
Această structură a Procaffe' S.p.A. a primit recent o nouă dimensiune prin introducerea conceptului de franciză Testa Rossa, care se răspândeşte în mai multe pieţe europene şi internaţionale. CODUL ETIC
This structure has also recently added a new dimension to Procaffe' S.p.A., with the introduction of the Testa Rossa franchise concept that is gaining ground in several European&International markets.
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Synonymes et analogies de "Testa Rossa" en roumain
